Sarah Potter

Sarah Potter is a professional witch, tarot reader, and psychic medium based in New York City, NY. Sarah writes quarterly tarotscopes for Bust Magazine and is the creator of the Cosmo Tarot deck for Cosmopolitan. She leads transformative Full Moon ceremonies and is a highly sought-after spiritual guide, working with private and corporate clients. She also has a Substack where she share weekly energy reports, Tarotscopes, and spells for her subscribers. She is passionate about helping people live life with joy and self-trust, following their intuition to make their dreams come true. Sarah is also the author of Sober Magic, a guide to using magical craft and tarot as tools in a sobriety journey. She has been featured in Forbes, Refinery29, InStyle, and more. She has a BFA in Studio Art and Art History.

Education

  • BFA from the Art Institute of Boston at Lesley University

Professional Achievements

  • Profiled by Forbes, Refinery 29, InStyle, Teen Vogue, Artnet, and various publications
  • Featured as a professional witch and expert on Discovery ID's Mean Girl Murders in Season 3 Episode 5 "Wicked Witches"

Favorite Piece of Advice

"The universe isn’t Amazon Prime.” I say this all the time in tarot sessions and rituals. Just because you cast a spell, pull a card, or set an intention doesn’t mean the result shows up tomorrow with free shipping. Real transformation is nonlinear. It unfolds in layers, and often in ways you don’t expect, but it is unfolding. Stay with it. Also, do everything with love and kindness, always.

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Forum Comments (4)

How do I do a good-luck spell
Luck is really just energy; it’s the flow of opportunity meeting readiness, and magic helps us align with that flow. When things have felt heavy or out of sync, a good luck spell is like a little energetic reset, calling your power back and opening the way for brighter possibilities.

A Simple Good Luck Spell:
Light a green or gold candle and take a moment to ground your energy. As the flame flickers, imagine yourself surrounded by a soft glow of golden light. This is your magnetism, your ability to attract blessings. Hold that feeling as you say aloud something like:

“I open to fortune and flow.
May luck meet me wherever I go.”

You can carry that energy with you by dressing the candle with herbs that enhance luck before lighting it.

Herbs for Good Fortune:
Basil — draws abundance and success
Cinnamon — speeds up results and ignites momentum
Mint — refreshes energy and attracts prosperity
Bay leaf — amplifies wishes and intentions
Chamomile — invites calm, steady luck and protection
Clove — strengthens confidence and attraction magic

You can also add a few of these herbs into a charm bag, your wallet, or your pocket as a portable on-the-go spell! The key is to infuse every action with clear intention because luck grows where energy flows.
What are the metaphysical properties of amethyst?
I love amethyst. I think it's one of the witchiest crystals. It's really calming and offers a lot of clarity. It also enhances our dreams and banishes negative vibes. Amethyst can enhance sobriety and help with emotional balance. Purple is actually the color of inner peace and tranquility, and amethyst has these properties as well!
How can you cast a love spell with tarot cards?
Well, I think the best love spells are self-love spells, because when we love ourselves and we feel worthy and we're taking care of ourselves and feeling good, our hearts are open to the possibilities. Like attracts like, more love attracts more love. So, because of that, I would look in the deck for some cards that really denote self-love.

I would pull out the Ace of Cups, which is our relationship to ourselves. It's very heart opening. It's self-love, self-compassion, kindness – all these good things that I think are so nurturing and supportive of ourselves.

And there's so many different ways to cast a love spell, but what I'm imagining is taking your Ace of Cups out and meditating with it and saying an incantation out loud, asking the Ace of Cups to open my heart to love, to fill me with self-love and ask that my love multiply and radiate out from my heart to the greater universe. Then, I’d go to sleep with the Ace of Cups under my pillow, and wake up embodying love.

One of the things I think is so fun about creating spells is that pell-crafting is a creative act, and though I have this knowledge that I'm relying on, you can do what feels right to you. You could place a card on your altar. You could place a card under a cup of tea, like rose tea, and infuse that energy into the tea, and then drink it. Magic is really serious and it's powerful, but it's also fun. A lot of the best spells, in my opinion, come from trial and error.
How can you read tarot cards as a beginner?
I feel like the best way to learn is by pulling your own cards and just doing it. And be fearless – don't be intimidated by the fact that there are 78 cards holding multiple meanings. You just have to dive in and start exploring and playing. I think the best way to learn is to pull a card every day. It's a lovely way to start the morning by pulling a card and spending time with it.

I also think it's essential to get a tarot deck that resonates with you, that you can really connect with, because there are so many options now, more than ever. Find the one that lights you up, that you feel excited to pick up, and you want to work with, you want to play with, you want to spend time with. I think starting your day with maybe a brief meditation or a couple of deep breaths and just asking the cards, “What do I need to know today, or what could support me today? What could be beneficial?” Something really lovely and simple like that. Pull a card, see what comes through, spend some time looking at the imagery, notice how you feel, and ask what that card is telling you.

It's also really lovely to pair this with some journaling. And then whatever is coming to mind, you can write it down. Then you can look at that companion book that often comes with a deck, or if you have a favorite book or website you'd like to consult with that shows meanings of the cards, and see how that relates to what you've already picked up on. And just see how that card's advice comes through to you all day.

I also like to revisit at night and take a little time with it, and then put those notes down as well. Maybe I thought the card was coming through to me in one way, but it actually came through in a different way. Or maybe what I picked up on this morning was very spot on.

I feel like tarot reading is a living, breathing modality, where it shifts and changes as time goes on. And I think it's very reflective of ourselves at the time. So, just start pulling cards for yourself and seeing how they resonate, and don't be afraid to play. And that's how you really get to know the cards.

Co-authored Articles (13)