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Ng Jie Xin (Jason)
Riddle Expert & Content Creator
Ng Jie Xin (Jason) is a Riddle Expert & Content Creator.
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Forum Comments (1)
How to Create Engaging Content for Beginners?
This is a great question, and one I get a lot! There are a ton of ways to become a content creator, but a straightforward, proven playbook is to replicate whoever inspires you. For example, Zach King inspired me a lot. So whatever he does, I try to do. I don't think there's any issue copying another creator, as long as credits are given, and you add your own element to it. And that also means you can copy whatever content style that works. So look at the content that got over 1 million likes. Try to understand why it's so popular and then replicate accordingly. Ultimately, I don't think people will punish you for plagiarism, but people will punish you for not giving credits enough.
Then, assuming you want to grow a following, focus on building a profile. Ideally, stick to one type of content. For example, you want to strive to be top of mind for a certain niche. For example, when we talk about travel vloggers, who do you think of? When we talk about food reviews, who do you think of? As a beginner, you may not yet know what kind of niche you want to focus on. So just post whatever you are comfortable doing. The keyword here is comfortable – it's not viral content.
Then just try to post as much content as possible. Study the analytics, find out which video performs well, and duplicate it in the next video. For example, if you posted nine videos, and two performed better than the others, analyze what made those two videos perform better and create a formula to apply to your upcoming videos. From here, it’ll snowball, and you’ll eventually get your playbook and solidify your niches.
Then, assuming you want to grow a following, focus on building a profile. Ideally, stick to one type of content. For example, you want to strive to be top of mind for a certain niche. For example, when we talk about travel vloggers, who do you think of? When we talk about food reviews, who do you think of? As a beginner, you may not yet know what kind of niche you want to focus on. So just post whatever you are comfortable doing. The keyword here is comfortable – it's not viral content.
Then just try to post as much content as possible. Study the analytics, find out which video performs well, and duplicate it in the next video. For example, if you posted nine videos, and two performed better than the others, analyze what made those two videos perform better and create a formula to apply to your upcoming videos. From here, it’ll snowball, and you’ll eventually get your playbook and solidify your niches.
